Should You Offer Discounts to Agents and Brokerages?
π‘ Thinking about offering discounts to agents or brokerages? When I started ListerPros, I gave selective discounts to big customers to build trust and get the ball rolling β especially as a new solo operator with zero reviews.
The key? Donβt slash your rates too low. Only offer discounts to high-volume clients who bring consistent business. This helps you grow, invest in gear, and market yourself without hurting your bottom line.
Remember: Discounts should be strategic, not for everyone. Focus on partners whoβll generate steady revenue and stick around long term.
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