Having a competitive advantage is essential in business. Once you've researched and understood your market, it's important to identify what sets your business apart from others in the industry.
Focus on what makes your business different and better than others in the area. It doesn't necessarily have to be the same as what other companies do, but it's important to understand how it attracts customers.
Provide a great customer experience and add value to your customers. Small things, such as offering free shows and podcasts, can make a big difference in setting your business apart from the competition.
Ensure that everyone on your team is aligned with your vision and values, and lives and breathes them. By doing so, you can differentiate your business from others and attract more customers.
In conclusion, identifying your competitive advantage is crucial for your business's success. You need to understand what makes your business unique and focus on providing a great customer experience. Ensure that everyone on your team is aligned with your vision and values, and you'll be on the path to success.
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